LifeDNA’s mission is to inspire people to leverage the power in their DNA to live healthier, more fulfilling lives.

🚨Problem

Health and wellness is reactive, when it should be proactive. We treat the sick, rather than preventing the sickness.

Everyone wants to make more informed decisions about their health. But where should they go? Podcasts? Social media? Their family member who read something on Facebook once?

We see the struggle of health-conscious consumers and want to help. We want to provide the starting place for their health and wellness journey: DNA; the blueprint of who we are.

We are LifeDNA. The most important step in your health and wellness journey.

✅ Solution

LifeDNA gives health-conscious consumers the tools they need to start making more informed decisions about their nutrition, fitness, supplementation, and overall health and wellness. We provide over 100 genetic trait reports detailing your potential for everything from food sensitivities, to vitamin deficiencies, to ways to optimize your skincare.

📈 Traction

LifeDNA is well funded and growing fast - we’re on track to beat our revenue numbers for the third year in a row! We are a team of highly motivated specialists committed to the success of our customers. If you’re looking for a fast-paced startup where your efforts will be rewarded quickly, LifeDNA might be the place for you.

🚀 Role

As a Growth Hacker, you will be responsible for profitably scaling traffic via content and distribution channels. In addition, you will be responsible for thinking, conceptualizing, and end-to-end execution of growth hacks with the objective of generating higher revenues fast.

This is a fast-paced, KPI-focused role so attention to detail is key – your days will be spent testing new strategies to determine the best long-term revenue generators. The ideal candidate is:

Highly experienced in funnel creation/optimization
An excellent performance-based media buyer on google and paid social platforms
A CRO expert
Have 5-8 years experience growth hacking
Comfortable with quick experiments and tests, optimizing daily
Strong experience with affiliate and influencer marketing
Comfortable working with the AARRR Sales Metrics Diagram (Acquisition – Activation – Retention – Referral - Revenue)

This is a proactive and creative role so confidence around trying new strategies without being afraid to fail is a must. You will become an expert on the LifeDNA business model and marketing strategies.

🔑 Within 30 days, you’ll:

Be onboarded and begin working directly with our CEO.
Learn everything you need to know about LifeDNA: our product offerings, our customers, what works and what doesn’t.
Become engaged on bi-weekly marketing calls to track your initial performance.
Build your first funnels and begin testing new strategies.
Be directly responsible for tens of thousands of dollars in revenue.

💫 You Should Apply If…

You have a proven track record (5+ years) in direct performance marketing/growth hacking.
You enjoy testing new strategies to generate revenue quickly.
You’re comfortable building funnels and optimizing their performance.
You want to work in a fast-paced environment that rewards results.
You invest in your own personal growth and development.
It’s a plus if you’ve worked for digital-health or eCommerce companies previously.

🌿 Benefits of Life at LifeDNA

LifeDNA allows you to choose where you want to work. We have team members all across the United States
Competitive compensation packages (salary + commission structure so you can unlock higher earning potential if you’re an over-performer).
High growth company with an innovative and ever-evolving product.
Freedom to spread your wings + leadership that invests in your professional growth.

🏅 Team

LifeDNA is a growing team of 20+ people who love growth and making things happen. We prioritize ruthlessly, test everything, and put our customers first, always! Collaboration and teamwork runs through our organization so be ready to own and assist with multiple projects.

We’re led by:

Cyril Moukarzel (co-founder, CEO): Serial entrepreneur with a successful track record of taking companies from nothing and growing them to millions of dollars in ARR. An experienced growth hacker and marketer himself, Cyril’s primary passion is making each LifeDNA team member a massive success. A Techstars alumnus, Cyril is a success-driven CEO who has helped LifeDNA raise millions in funding.

Steve Markowitz (co-founder, Chairman): Co-founder and former CEO of MyPoints which he took public at over $2B on NASDAQ. Steve is an engaged health-tech investor with a passion for business development.

This role reports to the CEO. No direct reports.

LifeDNA

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