Who We Need

We’re on the lookout for a visionary marketing agency leader with a deep passion for innovation and a talent for leveraging technology to unlock new possibilities.

In this role, you'll be at the forefront of our efforts to revolutionize how our marketing agency delivers value to our clients with new technologies like AI.

To thrive here, you'll need to think beyond the current state-of-art, embrace challenges, and consistently seek out opportunities to push boundaries. You understand the importance of KPIs, milestones, data-driven decision making and the power of strategic planning. Your curiosity about digital marketing, AI and process innovation sets you apart, and your ability to align diverse teams and ideas will make you an indispensable member of our leadership team.

We are looking for someone full-time remote (9-5 pm ET, with some flexibility for the right person).

The Work You'll Do

Innovation Leadership

Design and drive initiatives that enhance client outcomes through cutting-edge process improvements and AI-driven technology deployment.
Collaborate across departments to explore, prototype, and refine new technologies and service designs.
Build systems to track and improve key metrics like client retention, gross margins, and SQL close rates.
Stay at the forefront of industry trends to ensure we remain ahead of the curve, identifying opportunities to integrate AI into workflows and services.
Network with agency leaders who are implementing technology driven process improvement.

Product Development & Deployment

Guide marketing teams in translating big ideas into actionable plans, delivering tangible improvements in service quality and efficiency.
Lead the development of AI-enhanced offerings from concept to market, applying validation, iterative testing and feedback loops.
Equip our staff with the training and tools they need to excel, fostering a culture of continuous learning and adaptation.
Train our staff to use the new processes, tools and techniques.

Strategic Integration

Act as the bridge between technical innovation and business strategy, ensuring alignment with organizational goals.
Partner with our client services and operations teams to refine existing processes and maximize the impact of our proprietary technology.
Monitor and iterate on deployments to ensure lasting success and measurable outcomes.

Who We Are

We’re a marketing agency serving mid-market e-commerce and digital health brands committed to delivering exceptional value to our clients with the latest technology. We’re investing in a future where technology enables new ways to deliver value to our clients.

What Success Looks Like

Increased value delivered to clients from our services
New service “products” that leverage innovative technology and process solutions
Improved gross margins and lead generation from our innovations
Building a culture of innovation and continuous improvement
Our team transforms from digital marketers to AI-enabled marketers

What You Bring

A track record of success in agency leadership
A strong understanding of AI and digital marketing, paired with a deep curiosity and eagerness to learn
The ability to inspire and engage stakeholders at all levels, from production staff to executive leadership
Expertise in leading data-driven product strategies and decision-making
Capability to drive improvements in existing products and develop innovative solutions
Skill in establishing frameworks for product prioritization and stakeholder alignment
Ability to implement systematic improvement processes
Experience in overseeing the full lifecycle of AI-powered product creation and enhancement.
Competence in prototyping, testing, and using agile methodologies.
Analytical skills for evaluating performance metrics and leveraging customer insights.
Leadership in driving AI adoption through education and cross-functional collaboration
Advocacy and evangelism for cultural transformation to foster innovation
Commitment to promoting continuous improvement across the organization

Candidate Qualities

Strategic thinker who can see both forest and trees
Natural translator between technical and business concepts
Comfortable with ambiguity and rapid change
Data-driven decision maker
Strong active listener and clear communicator
Natural curiosity about technology and its applications
Systems thinker who can spot interconnections

Benefits

401k Match: Up to 4%
Health & Dental Insurance
Time Off:
- 15 days of vacation
- 5 paid sick days
- 10 paid holidays
Professional Development:
- 3k annually for training/education programs
- Exceptional in-house training and skills development
Wellness Stipend: $500 annually
Remote Work Stipend: $750 annually
Eligible for sabbatical

Fire&Spark

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